Strategic Planning

BIMAP undertakes special surveys and studies to identify new products and services. These activities normally include the sourcing and screening of ideas for new ventures, the selection of ideas which have good potential to be viable and feasible, the conduct of financial, economic and other types of analyses and the preparation of comprehensive plans to launch the new venture. Many new courses, programmes and services offered by BIMAP are introduced through this new venture service.

MARKET ANALYSIS AND RESEARCH

BIMAP provides market analysis and research services to its members and clients. Included in these services are the analysis of marketing trends, studies on consumption patterns, analysis, measurement and projection of emerging and established markets, market planning, design and implementation of competitive marketing strategies, advice on product and pricing decisions, design of distribution systems, organization and management of sales and promotion efforts, market-share analysis and studies on consumer buying behaviour and customer service.

ACCOUNTING, FINANCE AND BUSINESS PLANNING

Since its establishment in 1972, BIMAP has provided professional services to its members and clients in Accounting, Finance and Business Planning.

Included in these services are:

• Design and installation of accounting systems.
• Development and implementation of budgetary systems.
• Preparation of effective procedures for forecasting, planning and control.
• Preparation of specialized training courses in the management of accounting and finance systems.
• Preparation of Business Plans.